B Corp

What's the ROI of B Corp certification?

Learn the commercial benefits B Corp certification brings to business.

January 8, 2024
B Corp

What's the ROI of B Corp certification?

January 8, 2024

Introduction: The Power of B Corp

In a business landscape increasingly driven by sustainability and ethical practices, the journey to B Corp Certification represents a transformative path for companies. It's a story of commitment to higher standards, where businesses don't just aim for profit, but strive to make a positive impact on the world. This is a journey that reshapes not only the company’s operations but also its identity.

The Tangible Benefits of B Corp Certification

Revenue Growth:

Post-B Corp certification, businesses have seen remarkable growth. For example, Clearly PR's average contract value surged by 63% after gaining B Corp status in November 2021, significantly higher than the UK B Corp average turnover growth of 26% from 2017-2020 (Raconteur, 2023).

Boost in Sales:

B Corp certification significantly enhances sales, with a reported 33% CAGR among top-performing brands, outperforming both emerging brands and the overall Food & Non-Alcoholic Beverage categories (Helio, 2022).

Attracting Talent:

B Corps have become magnets for like-minded individuals who are passionate about contributing to a better world. This is reflected in the 15% headcount growth rate from 2018-2021, surpassing the UK national average of 1% (Business Chief, 2022).

Investment Opportunities:

B Corps have a competitive edge in attracting investments, with 70% of B Corps successfully raising the equity finance they sought (Raconteur, 2023). Moreover, 56% of investors plan to increase their allocations to ESG-oriented investments in 2024 (Financial Times, 2023).Download our B Corp ROI Guide here

Futureproof: Facilitating Your B Corp Journey

As a B Corp ourselves, we help guide companies of any size and sector through the B Corp certification process. From helping certify to maintaining certification, Futureproof ensures businesses not only achieve but continually uphold their B Corp status.

Conclusion: A Call to Action for Businesses

In conclusion, B Corp Certification is more than a label; it's a strategic investment in sustainable business growth. The certification brings tangible benefits, from revenue growth to attracting top talent and investors. Is your business ready to benefit from the B Corp ROI as well?

If you're interested in learning more about B Corp certification, currently in the process or already certified and wanting to improve, find out how Futureproof can help by speaking to our team today. Together, we can create a more sustainable, equitable, and prosperous future for everyone.

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